If you have followed my career at all and especially my business articles and postings on the Creative Cow Business and Marketing Forum you know that I preach that you always have to do what’s right for the client. In today’s economy, this is more important than ever, even if it hurts the bottom line for [...]
In Part 2 of this series, I gave you some thoughts on setting up your shop. Now that the doors are open, the furniture and equipment is in, we need to get the word out so you can really get your company running and building. Just because you’re open, doesn’t mean people are just going [...]
In Part 1 of this series, I posed the question, “Are You Ready?” If you’ve thought long and hard on this and your answer is “Yes,” then let’s proceed with Part 2 of this ongoing series. Here we’ll explore a lot of questions on setting up your company and getting ready to open those [...]
Starting and Operating Your Own Business - A continuing series…. A while back I wrote a post on the Creative Cow about the wonderful experience we had upgrading our facility with fellow Creative COW leader Bob Zelin. I’m very excited about this upgrade and was eager to share our good news with others. An unexpected [...]